Borrow Influence. Build Authority. Grow Faster.

Designed for podcast hosts, high-caliber guests, and niche brands ready to position themselves where influence is currency and the right people are listening.

when was the last time you...

◈ Went out to dinner at a restaurant without checking the chef’s credentials?

◈ Boarded a plane without asking how many flight hours the pilot had?

◈ Met a friend’s friends and treated them like your own, at least for the evening?

You do this all the time. All day, every day.

It’s called trust transfer, where the credibility of one becomes the credibility of another.

You trust the chef because the restaurant hired them.
You trust the pilot because the airline did.
You trust your friend’s friends because your friend brought them into your circle.

In life, we use trust transfer constantly.
But in business we rarely use it.

Not because it doesn’t work, but because most people don’t understand its power or how to use it elegantly.

That’s the power of Borrowed Influence™

Step into a space where the trust someone else has built instantly extends to you but only for a moment.
The key is knowing how to make that moment count.

Inside the Inner Circle, you’ll learn how to choose the right people to borrow from and lend to, and exactly how to turn that window of borrowed trust into lasting authority, enduring connections, and real opportunities.

Borrowed trust is temporary.
When you know how to convert it, the results are permanent.

why borrowed influence works

Because trust is transferable, and influence flows both ways.

When you step into someone else’s spotlight, you borrow the trust they’ve spent years building.

That trust accelerates your authority, opens doors faster, and positions you as someone worth listening to.

And when you invite the right guests onto your own platform, you’re not just creating content, you’re lending your influence to voices that enhance your brand’s reach and reputation.

The most powerful leaders do both. Intentionally. Consistently. Elegantly.

Borrowed Influence™ turns this into a repeatable, high-impact system:

◈ Identify the right podcasts, guests, and partnerships.
◈ Craft magnetic pitches that earn an effortless “yes.”
◈ Lead conversations that position you as the trusted authority in the room.
◈ Amplify and monetize every appearance so it continues to work for you long after it’s live.

No cold hustle. No scattershot outreach. Just strategic, high-level positioning for both rising voices and established brands.

what awaits inside the inner circle

From curated opportunities to precision-crafted pitches, you’ll have the resources, strategies, and relationships to accelerate your reach and elevate your authority.

Your curated roster of high-impact podcasts, guests, and partnerships — personally vetted for alignment, reach, and authority.

A custom GPT that transforms your expertise into magnetic, tailor-made pitches that get a confident “yes.” Every time.

Twice-monthly, laser-focused coaching where you get in the “power seat” for personalized strategy, on-the-spot feedback, and answers you can implement immediately.

Complete courses for podcasting and guesting that give you the exact steps to grow your influence and revenue on either side of the mic.

Fresh resources delivered each month, whether it’s a workshop, a swipe file, or a new tool, to help you stay relevant, strategic, and ahead of the curve.

A space for collaboration, feedback, and quick answers. Get real-time support, swap opportunities, and celebrate wins with people on

the same path.

Your moment of influence is already here

Every week that passes is another week someone else steps into the conversation you could have owned.

Borrowed Influence™ isn’t just another marketing idea, it’s the most direct way to place yourself where opportunity is already flowing.

Inside, you’ll get the tools, the connections, and the strategy to:

Enter the right rooms faster.
Lead conversations that position you as the go-to authority.
Turn borrowed moments of trust into lasting recognition and revenue.

The Inner Circle opens the door.

The question is, will you walk through it now, or watch someone else claim your seat?

Borrowed Influence isn’t for everyone

and that’s by design

This is for you if you’re ready to:

Host a podcast that commands authority, curating guests who enhance your reputation and deepen audience trust.
Be a sought-after guest appearing on shows that align with your brand and open the right doors.
Build a niche brand that thrives in high-trust spaces where your name is spoken in the same breath as industry leaders.
Strategically expand your network so every conversation, appearance, and collaboration compounds your credibility.
Leverage trust transfer like a pro turning a moment of borrowed influence into lasting recognition and opportunity.

This isn’t for you if you’re looking to:

Host a podcast without intention chasing guests or topics that dilute your authority instead
of building it.
Be a guest anywhere that will have you prioritizing volume over alignment and long-term opportunity.
Build a brand on fleeting trends instead of creating a name that holds weight in
high-trust spaces.
Expand your network without strategy leaving conversations and collaborations
to chance.
Treat trust transfer casually ignoring the moment of borrowed influence and letting it fade without return.
.

Your inner circle advantage

Absolute Clarity
You’ll know exactly where to focus, who to connect with, and how to move next. No more second-guessing, chasing the wrong opportunities, or wondering what to prioritize. You’ll have a clear, strategic path forward.

Authority on Demand
Step into any room, conversation, or recording with the confidence that your presence means something. You’ll have the tools, positioning, and proof to back it up without having to overexplain or justify why you belong there.

Effortless Alignment
Surround yourself only with the right audiences, collaborators, and opportunities. You’ll know how to filter out the noise so that every connection strengthens your position instead of diluting it.

Strategic Foresight
See opportunities before they happen and position yourself to seize them effortlessly. You’ll learn to anticipate needs, trends, and openings so you’re the obvious choice when the right moment comes.

High-Trust Access
Move into circles where one introduction can change everything. You’ll not only get through the right doors, you’ll know exactly how to make the most of the moment once you’re in.

Compounding Influence
Build a reputation that works for you long after the mic turns off, the deal closes, or the introduction is made. Over time, your name will carry its own weight, opening doors you didn’t even have to knock on.

Hi There! I'm

Amy Hartmann

Founder. Strategist. Partner to niche creators and brands shaping culture, conversation, and community.

I created Borrowed Influence™ because influence isn’t built in isolation, it’s amplified when you share the mic, enter the right rooms, and borrow trust in ways that create lasting value for everyone involved.

For years, I’ve helped businesses and thought leaders design podcast strategies that don’t just get them noticed, they make them unforgettable.

Borrowed Influence™ is your invitation to do the same. Whether you want to grow your show, step into the right guest spots, or make your presence impossible to ignore, this is where you’ll turn visibility into enduring authority.

Your ideas deserve more than reach. They deserve resonance. And that starts here.

join the inner Circle

Choose the plan that fits you best.

MONTHLY

$77

MONTHLY

Full Borrowed Influence™ Inner Circle access
Twice-monthly coaching + community
Courses, tools, and The Hot List access
Cancel anytime; access continues through your paid month

JOIN MONTHLY

ANNUAL

$697

YEARLY

Everything in Monthly
Bonus 1: 1 free 20-minute Accelerator Session (coupon included)
Bonus 2: Exclusive Biannual Roundtable (Annual members only)
– 2x per year mastermind-style call with Amy + peers
– Deep-dive coaching, Q&A, and networking
Renews annually; cancel anytime, access continues through your paid year.

JOIN YEARLY

What You might be Wondering

Do I need a podcast to join ?

No! Borrowed Influence™ works for hosts and guests. Whether you have a podcast or want to get visibility by appearing as a guest, this membership gives you the tools to grow and monetize your influence.

Why should I join Borrowed Influence™?

Because influence isn’t built by shouting louder — it’s built by being in the right rooms, having the right conversations, and turning borrowed trust into lasting authority.

Inside, you’ll learn exactly who to borrow influence from and who to lend it to, how to leverage that trust transfer with elegance, and how to make every appearance, collaboration, and conversation work harder for you.

It’s not about chasing every opportunity, it’s about choosing the right ones and knowing how to turn them into recognition, revenue, and results.

Can I give my VA or team member access?

Your membership is for individual use only. If your VA or team member needs access to the resources, they’ll need their own membership. Why? Because the tools, Hot List, and Pitch Genie are designed for personal use and are part of the value of the membership. If you’re managing multiple shows or want team access, reach out and we can discuss options for bulk or agency licensing.

What does "lifetime access" mean?

Lifetime access means you pay once and never pay again for as long as the Borrowed Influence™ membership exists. If the membership ever ends, you’ll receive all core resources and training for permanent download.

What’s the refund policy?

There are no refunds for this membership. If you sign up monthly, you may cancel anytime and you will have access to the end of the month you have paid for. If you sign up quarterly, you may cancel anytime and you will continue to have access until the end of the quarter you have paid for. There are no refunds or cancellations for lifetime memberships. We encourage you to read through this page as well as the purchase terms and conditions carefully before joining.

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The testimonials and reviews on this website are from individual clients and reflect their personal experiences and opinions. Results may vary and are not guaranteed. These testimonials are not necessarily representative of all clients' experiences and are not intended to imply or guarantee that anyone will achieve the same or similar results.