Turn Your Podcast Into a Power Move

Podcast strategy for niche creators and brands ready to be recognized, respected, and in demand.

Your podcast isn’t just content.

It’s your most strategic asset.

Most people treat it like a side project. We treat it like the engine of your brand.

With the right media strategy, your voice leads the conversation that builds trust, drives aligned revenue, and attracts the community you’re here to serve.

Hi There! I'm

Amy Hartmann

Founder. Strategist. Partner to niche creators and brands that are shaping culture, conversation, and community.

I created SoTrue for brands that don’t just want visibility, they want to be the voice their people turn to, trust, and grow with.

Our clients aren’t chasing trends. They’re leading movements.

They’re expanding what’s possible, granting permission, and building platforms that reflect the depth of what they stand for.

We help them design a strategy that amplifies their message across every touchpoint.

So their audience doesn’t just hear them… they gather around them.

We bring that vision to life through conversation-first strategy and a deep respect for the message you’re here to share.

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Some of Our Current & Past Clients

Weekly insights to turn your podcast into a power move.

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The testimonials and reviews on this website are from individual clients and reflect their personal experiences and opinions. Results may vary and are not guaranteed. These testimonials are not necessarily representative of all clients' experiences and are not intended to imply or guarantee that anyone will achieve the same or similar results.